It’s basically redundant to say this but… A lot has changed in 2020. The change we’ll be discussing here has actually been happening for many years now. This is the way that transactions between customer/client and business happen. By the end of this blog, you will know exactly what your customer journey looks like and
Pop Quiz! What percentage of your website’s traffic is generated from organic search? The answer will surprise you. In this blog, we discuss how to use search engine optimization to position your business to gain top rankings over your competitors and why it even matters. And yes, we’ll tell you the answer to that pop quiz question
It’s no secret that 2020 was pretty much a wash across the board. As difficult as this year has been for countless people – we will make it through this. In business, that means that you have to keep your mind in the present but eyes on the horizon. What is coming in the months
6 METRICS FOR OPTIMIZING YOUR ONLINE PRESENCE Now more than ever, your brand’s digital presence is a critical part of your business development strategy! It is definitely time to start thinking about how you are positioned to win online, and what pockets of opportunity exist for you to improve your positioning. In this article, we
During these unstable times, we want to provide actionable advice that will empower our readers to truly make an impact. There are seemingly endless ways for us to do so and that’s why our main focus this week is to highlight and support minorities. If you identify with this group or just want to learn
The year 2020 has been a revelatory one in many ways. Around the world, people of different backgrounds are united to stand against something that we have been battling against for centuries. We are all being forced to have hard conversations, examine much more deeply where our allegiances lie, and what our values truly are.Our
Through the rest of 2020 and into 2021, we will see a fundamental shift in the way that brands engage with their audience online. If you are wondering, voice search, chatbots, and content marketing are still viable options that are worth exploring. In this post, we are going to take a closer look at some
The landscape of business is always shifting, everybody knows that. Right now, it feels like a never-ending earthquake. If there was ever a question of the relevance of digital marketing, it has been soundly answered by the events over the past couple of months. With 95% of the American population in some sort of quarantine,
Nobody could have predicted something of this magnitude was coming. But this is where we stand today. The question really comes down to how we will choose to spend this time of mass quarantines and economic contraction. Here are some cool ideas on how you can make the most out of this situation! This will
It’s a new year. It’s a new decade! We really believe that this is going to be one of the best times for businesses (that stay on top of the trends and act accordingly) around the world. If you haven’t already, check out our Decade Highlights for what has passed us. In it, we go
